Category: News

Uniqlo, the fashtech retailer, opens in Barcelona

September 25, 2017

Uniqlo, the fashtech (fashion technology) japanese retailer opens its first store in Barcelona, next Zara and H&M flagship stores. “For all major companies, starting point has to be Barcelona. We want to grow with this city of art”, has secured this Tuesday, founder of Uniqlo Tadashi Yanai (source: Turkey Telegraph). Therefore, the japanese retailer is positioned … More Uniqlo, the fashtech retailer, opens in Barcelona

Amazon opens shop-in-shop inside Kohl´s deparment stores

September 7, 2017

Everybody is expecting to see pure players going offline with experimental point of sales or pop-up stores. This was the recent case of Everlane going offline. Amazon opening stores inside Kohl´s is a surprise: the biggest long tailer and market place is getting into department stores! This is a great alternative to regular expansion based … More Amazon opens shop-in-shop inside Kohl´s deparment stores

Louis Vuitton, World of experiences

August 2, 2017

Louis Vuitton is one of the most prestigious luxury fashion houses in the World. In a previous post, I analysed diversification and segmentation in the fashion retail industry. Armani and Inditex are fashion retailers that have grown thru different diversification strategies. Armani is closing some of its brands due to some inconsistencies between brand, value … More Louis Vuitton, World of experiences

Everlane goes Offline

July 25, 2017

Everlane is a brand built upon an awareness of a new kind of consumer. The kind of person who cares where her coffee and chickens come from, and also her clothes. -TheFader Everlane was founded in 2010 in San Francisco, California, USA, as a pure player with the aim of selling its own designed, affordable … More Everlane goes Offline

H&M invests in supply chain as fashion rivalry intensifies

July 10, 2017

Cost controls helped H&M (HMb.ST) to limit a drop in quarterly pretax profit but the fashion chain said it was increasing investments this year as it tries to keep pace with its larger rival, Zara owner Inditex (ITX.MC). H&M, the world’s second-biggest fashion company, said conditions remained very tough in key European markets and in … More H&M invests in supply chain as fashion rivalry intensifies

Le Tote, fashion based on customer data

June 22, 2017

Millenials are prioritizing experiences over tangible products. More than 75% of Millenials would choose to spend money on an experience over buying a product (Harris Group study – 2016). More than that, the experience is not based on onwnership, but on NOwnership.  They (we) want to feel the adrenaline but without ties, and sharing economy is already … More Le Tote, fashion based on customer data

Future proofing: Inside LVMH’s under-the-radar beauty brand incubator

June 7, 2017

Do you know what Kendo is? Based in San Francisco, Kendo creates or acquires beauty brands and focuses on developing them into global powerhouses. The portfolio today consists of Kat Von D Beauty, Marc Jacobs Beauty, Formula X Nail, OleHenriksen and Bite Beauty. The name KENDO is a play on the phrase “can do.”  What … More Future proofing: Inside LVMH’s under-the-radar beauty brand incubator

Michael Kors to shutter up to 125 stores in next 2 years

June 5, 2017

Is Michael Kors a luxury brand any more? As I mentioned in a previous article about the luxury fashion pyramid , Michael Kors is located in the aspirational luxury segment. But after their uncontrolled growth strategy, betting for every channel, we can argue about it. If you see the same bag many times in your daily … More Michael Kors to shutter up to 125 stores in next 2 years

Fashion Luxury elite meets at IESE

May 16, 2017

IESE Business School celebrated the 17th edition of Fashion and Luxury Goods industry meeting created by Professor Nueno seventeen years ago. Watch the video  summary of the meeting. Once again, many CEOs were representing the luxury industry, mainly fashion and beauty houses. Patrizio di Marco (Dolce Gabbana), Alessandro Varisco (TWINSET Simona Barbieri), Giorgio Presca (Golden Goose), … More Fashion Luxury elite meets at IESE