Influencer Brands

Digital era, the long tail, streetwear, social media, pure players, business platforms, influencers, liquid design… these are some of the ingredients for cooking this article… Global volatility, from geopolitics to social instability, is the new normal. Companies in all industries need to adapt the way they manage their businesses in an ever changing landscape. Agility … More Influencer Brands

A few words with Morten Mogelmose, co-founder and CEO of Zliide

While I was writing how technology is impacting the retail business (book to be published in the coming 2-3 months), a young entrepreneur from Danemark contacted me through LinkedIn asking for advice. Morten presented me what Zliide could offer to omnichannel players when it´s time to rethink stores and customer experience. I didn´t hesitate to … More A few words with Morten Mogelmose, co-founder and CEO of Zliide

Values-led collaborations in fashion

Coronavirus is impacting our democracies, our economies, our individual and social behaviors… When it comes to fashion, the virus is showing how difficult is to manage a seasonal business in such volatile and uncertain environment. Covid is killing cash flows in one of the most inventory-intensive businesses. Values-led collaborations in the sustainable era When it … More Values-led collaborations in fashion

A few words with Rene Fang, CEO of iStaging

A few words with Rene Fang, iStaging CEO Rene Fang (RF) is the Chief Executive Officer of iStaging Corp. Previously, she held senior leadership positions at Financial and Capital Market companies across Asia and Taiwan building transformational companies and leading new initiatives. The last 2 years, she is leading iStaging to success at first as … More A few words with Rene Fang, CEO of iStaging

A few words with Tony Pinville and Célia Poncelin, Heuritech´s founder and CMO

Two years ago, TFR included Heuritech as one of the AI startups that were taking the world of fashion by storm. The Paris-based company has been recognized by Vogue, BoF, Forbes, WWD, Elle and partners with Google Cloud, Microsoft AI Factory, NYFTL or La Maison des Startups (LVMH), just to mention a few. Fashion keeps … More A few words with Tony Pinville and Célia Poncelin, Heuritech´s founder and CMO

Urban Fashion Deserts?

Dollar Stores, Urban Deserts, Sustainability and Black Lives Matter I´ve been following Dollar Stores (Retail store that sells general merchandise, such as apparel, automotive parts, dry goods, hardware, home furnishings, and a selection of groceries. It usually sells them at discounted prices, sometimes at one or several fixed price points, such as one dollar – Wikipedia) … More Urban Fashion Deserts?

A few words with Shivang Desai and Chandralika Hazarika, founders of Bigthinx

A few words with Shivang Desai and Chandralika Hazarika, founders of Bigthinx Shivang Desai (SD) is Bigthinx CEO/CTO. Indian. 34 years old. Studied MBA (Finance & Strategy) at Case Western Reserve University, Ohio, USA. Shivang has previously founded three startups: one of the first drone manufacturers in India, a marketing and branding company for medical … More A few words with Shivang Desai and Chandralika Hazarika, founders of Bigthinx

A few words with a Retail Management Expert

A couple of weeks ago, I wrote about The Future of Stores (part 1). But stores are continuously evolving, from its product display to the role of sales assistants, including customer experience. Therefore, I will make updates about this topic on a regular basis. I  recently asked Renato Mosca, a former colleague at Ermenegildo Zegna, … More A few words with a Retail Management Expert

COVID-19 Tracker for the Retail Industry

A few months ago, I interviewed AJ Mak, founder of Chain of Demand, a predictive analytics company that empowers the retail industry to maximize sales and minimize inventory waste with AI-driven sales predictions. Chain of Demand just launched COVID19 Retail Response Tracker that is meant to help businesses better prepare for the upcoming quarters. Retail … More COVID-19 Tracker for the Retail Industry

Tackling Fashion Industry’s Waste Problem

As mentioned in Fashion Retail Safari, New Retail is about new processes, new analytical capabilities, innovation, technology, new store formats, …, that respond to digital generation trends such as experience, sustainability and authenticity. We live in very volatile times – weather extremes, political distruptions (e.g. Brexit) and public health threats (e.g. COVID-19) – and today, … More Tackling Fashion Industry’s Waste Problem

Hyper-customization

As introduced in the previous post Co-Design: Innovation at the intersection, hyper-consumption and hyper-individualism enabled by technology in the phygital arena are offering customers infinite choices. It´s the long tail of brands and products that create the long tail of customers (from a mass/cebra target to YOU). Nowadays, some leading companies are already segmenting their … More Hyper-customization

Co-Design: Innovation at the intersection

Last week, I met a friend that works at Istituto Europeo di Design (IED), a well-known design education center in Barcelona. We were discussing about how companies were redesigning their approach to customers, and how students were helping them and the different collaboration projects in place. Design is not only about the functional aspect of … More Co-Design: Innovation at the intersection

Why Nike and Amazon are breaking up

As reported by Bloomberg (November 2019), Nike is breaking up with Amazon and will stop selling its apparel and sneakers directly from Amazon´s site. “As part of Nike’s focus on elevating consumer experiences through more direct, personal relationships, we have made the decision to complete our current pilot with Amazon Retail,” the company said in … More Why Nike and Amazon are breaking up

Redefining the way we shop and consume

Looking back to the latest retail news regarding sustainability and Fashion as a Service, and putting together the pieces of the puzzle, we could conclude that New Retail is a result of product-brand experience mixed by the changing patterns of consumption. Fresh could be different from new. Fashion customers are expecting products to be trendy … More Redefining the way we shop and consume

Fashion Retail Safari on Amazon

Proud to announce my first publication: FASHION RETAIL SAFARI, a personally curated selection on industry trends, insights and conversations with key opinion leaders that have been posted during 2019 on The Fashion Retail Blog. Fashion Retail Safari focuses on the following trending topics: General Thoughts about the Fashion Industry Customer Experience and Segmentation Fashion and … More Fashion Retail Safari on Amazon

New Retail: Curated Fashion Boutiques

Last March, I described how fashion retail will change its store format strategy. As an example, I explained how grocery retailers where segmenting their store formats (hypermarket, supermarket and neighborhood stores) to respond to different shopping occasions. In grocery, shopping area and assortment are aligned, from a wide and deep assortment in large stores, to … More New Retail: Curated Fashion Boutiques

The Strategy behind Banky´s Merchandising

“The urge to destroy is also a creative urge” as Bakunin said. Consumerism in the liquid era is fast, compulsive and ephemeral. It´s more experiential. I already illustrated this idea using Banksy´s self-destructing painting The Girl With Balloon (October 2018) in The New Fashion Retail Paradigm .  Bansky, the  anonymous satirical street artist, activist and film director, opened … More The Strategy behind Banky´s Merchandising

Legacy brands embrace fashion resale

Burberry announced recently a partnership with luxury resale site The RealReal, to promote circular economy in fashion and sustainability. Resale is a rising trend within the Fashion as a Service landscape. It´s about nownership and environmental consumption, contributing to increase product lifespan. Many legacy retailers are supporting circular economy, even fast-fashion brands selling to mass-market … More Legacy brands embrace fashion resale

A few words with Keonn co-founder and CEO

Ramir De Porrata-Doria is based in Barcelona. In 1992 he majored in Telecommunications Engineering from the Technical University of Catalonia (UPC). In 2000, he majored in Economics and Business Sciences, at the University of Barcelona. In 1997 he finished his Ph.D. in Electrical Engineering. He specialized in radiofrequency technologies, remote sensing, and radar. Ramir is today … More A few words with Keonn co-founder and CEO

A few words with Chain of Demand founder

AJ Mak is 34 years old, raised in Hong Kong and Toronto, studied at Carnegie Mellon University in the US.  Worked at one of the largest advertising companies – JWT – before spending 10 years in the apparel industry covering brand management, supply chain management, product development, and sales. Hobbies include basketball, snowboarding, photography and … More A few words with Chain of Demand founder

Resale Fashion goes mainstream

As Coresight Research commented on July, Recommerce and thrift shopping are going mainstream as consumers increasingly seek out value (both economic and ethics-based), clothing that expresses individuality and that is Instagrammable. Consumers are on both sides of the transaction, donating and consigning as well as purchasing. The desire to simplify and de-clutter is contributing to … More Resale Fashion goes mainstream

Sustainable Jeans

ITMA, the world’s largest international textile and garment technology exhibition, took place in Barcelona in June 2019. One of Europe’s largest denim producer, Candiani SpA has won the ITMA Sustainable Innovation Award, held in conjunction with ITMA 2019. Its innovative product, Candiani Re-Gen is a ‘circular denim’ fabric created from regenerated and recycled raw materials. … More Sustainable Jeans