Who said Streetwear is dead
I enjoy analyzing patterns of motivation, connecting the dots that will impact on new trends. Where are we coming from?…
-
-
The Fashion of Cycling in Covid-19 era
by Alfonso Segura Some time ago, Emily Rookwood wrote Why So Many CEOs Are Taking Up Cycling (2014. Spear´s Magazine).…
-
Fashion pivots to Technology
A “Tech” exec to replace a “design” exec as Nike CEO… From Design to Technology When I started this blog…
-
Adidas, walking for sustainability
In previous articles, we saw how companies are transforming the fashion business into a more sustainable ecosystem as new generations demand…
-
Top triathlon brands for Running
Following the series about best brands for triathlon, we introduce sport #3: Running. Unlike cycling, running is cheap, and probably…
-
Top triathlon brands for Cycling
Following the series about best brands for triathlon, we introduce sport #2: Cycling. This is probably the most expensive sport…
-
Top Triathlon brands for Swimming
According to Forbes, Sport Industry is expected to reach $73.5 billion by 2019 in the US. “Body cult” is dominating…
-
Internet of Things (IoT) in Fashion Retail
This is the last post in a series about Fashion 4.0 in The Fashion Retailer blog: IoT and Fashion. In…
-
Sports and Fashion in the ironman era
Sports, Fashion and Society: A sociological approach Sport is as old as humanity. Cave paintings have been found in the Lascaux caves in…
-
A few words with a Merchandiser at Foot Locker
Kristina Buivydaite is strategy consultant at Accenture. Previously worked at Foot Locker European headquarters as a Merchandiser. Lithuanian, 28 years…
-
Nike, not shoes but lifestyle
News on Fashion retail: Nike is leading the experience Economy with its app...