The Fashion Retailer

I wear, therefore I am

"What you wear is how you present yourself to the world, especially today, when human contacts are so quick.
Fashion is instant language." —Miuccia Prada

Fashion x Retail

The Fashion Retailer is specializing in the latest trends in fashion retail, insights from the retail business and interviews of people working in the Fashion Retail industry.

NEWS

Fashion retail updates from the internet that you should know

THE INDUSTRY

A Safari through the industry of fashion retail and e-tail

INTERVIEWS

Anthropology of jobs in the Fashion Industry. What is the “day in the life of” a fashion entrepreneur, a merchandiser, a planner, a designer, an operations manager, a store planner, a visual merchandiser…? Find the real experiences of people who work in fashion retail.

Nike´s new retail approach: curated stores

October 16, 2018

Nike recently opened its first new concept store: Nike by Melrose, in Melrose Avenue (LA). The retail approach is brand new and takes into account the latest trends in fashion such are customization, localized assortment and omnichannel. In this store, product (footwear and apparel) mix is unique and exclusive, different from other Nike stores, and … More Nike´s new retail approach: curated stores

Amazon Storefronts

October 9, 2018

The Curated Hyper-Segmentation era is here The Long Tail illustrates how traditional business based on Blockbuster, built under massive media, celebrities, mass-market products, Hollywood, MTV, have lost their strength and even disappeared. The Pareto principle resulted in a global mainstream, clone society: a Zebra Society (Zebra as a metaphor for a non-differentiated, extremely homogeneous society), empowered … More Amazon Storefronts

3D Knitting by Uniqlo

October 2, 2018

Uniqlo recently presented its latest innovation in manufacturing: 3D Knit. Some weeks ago, I posted 3D knitting or printing in fashion: benefits and success cases where you can find more details about this trend. With Uniqlo´s 3D Knit dresses and sweaters launch, it´s clear that this is not science fiction any more. As a fashion technology (fashtech) … More 3D Knitting by Uniqlo

Kenzo | Spring/Summer 2019 Collection by Carol Lim and Humberto Leon at Paris Fashion Week - To live and fry in L.A.

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