"What you wear is how you present yourself to the world, especially today, when human contacts are so quick.
Fashion is instant language." —Miuccia Prada
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Despite the overall boost in e-commerce driven by Covid, retail companies are returning to a focus on growth based on physical stores. Thousands of unprofitable stores have been closed, and omnichannel capabilities have been optimized. New challenges are on the horizon, such as the economic impact in some areas of the world… … More Retail Zoom: Middle East
Continuing with previous examples of sustainable initiatives, Shein established in 2021, a 629,150 sq. ft. Innovation Center, a destination for the research and development of new waste-saving and efficiency-optimizing technologies necessary for scaling among their supplier partners.
Shein is moving forward with the circular economy and alliances. In 2022, Shein became a signatory of World Circular Textiles Day, a coalition of brands, suppliers and other organizations who share a mission to drive the fashion and textiles industry toward full circularity by 2050. Through such initiative they expect to continue to measure and mitigate their own textile waste and collaborate with other industry leaders. … More Sustainable Fashion case study: SHEIN. 2
I hope you enjoyed the holidays! Vacations are a good time for reading, staying updated, or continuing our education. In my case, I wanted to recommend the Sustainable Fashion course organized by Copenhagen Business School. Taking advantage of the work done, I’m sharing a portion of my final essay about SHEIN sustainability strategy…
In April 2022, it was reported that Shein was seeking over $1 billion in funding at a $100 billion valuation, according to Bloomberg report. It was a surprise for many people specializing in the fashion industry because the valuation was slightly higher than the one combining the leading global players: Inditex and H&M. More surprising because it was the first time a pure-player, fashion marketplace was competing directly with retailers that had thousands of stores worldwide combined to online presence. In fact, I would say that Inditex has developed the more advanced omnichannel structure in fashion, and probably in the retail business. According to Modaes, Shein revenues were around €22,7 Billion in 2022. In the case of confirming these data, it would mean Shein is the second largest fashion retailer after Inditex. … More Sustainable Fashion case study: SHEIN. 1
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Louis Vuitton| Spring Summer 2024
