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The Curated Hyper-Segmentation era is here The Long Tail illustrates how traditional business based on Blockbuster, built under massive media, celebrities, mass-market products, Hollywood, MTV, have lost their strength and even disappeared. The Pareto principle resulted in a global mainstream, clone society: a┬áZebra Society (Zebra as a metaphor for a non-differentiated, extremely homogeneous society), empowered … More Amazon Storefronts