Retail Game Changers 2018

Every industry has its main players, but also disruptors, innovators, niche players that find a different business model, innovate in fabrics, have a different approach to the customer… We can mention the value proposition of Warby Parker (Pure player, high quality, good price), Bonobos (Easy shopping, better fit), Rent the Runway (Fashion-as-a-service), Everlane (Radical Transparency), … More Retail Game Changers 2018

Ministry of Supply, Technology Apparel

Fashtech, or Fashion Technology, is a reality. Businesses, enabled by technology, have changed the way fashion retailers design, source, move, stock, deliver and service products. Today, every Business is a Digital Business. Niche brands are joining the long tail of specialization under a clear objective: Stretch, breathability, comfort, sustainability… in short, customer-centricity. It´s not only about Artificial Intelligence, Augmented and … More Ministry of Supply, Technology Apparel

Top triathlon brands for Running

Following the series about best brands for triathlon, we introduce sport #3: Running. Unlike cycling, running is cheap, and probably the cheapest sport you can practice. Consequently, the number of runners has been multiplied recently due to the economic crisis and more niche brands have appeared in the Footwear industry. During a triathlon race, running … More Top triathlon brands for Running

Top Triathlon brands for Swimming

According to Forbes, Sport Industry is expected to reach $73.5 billion by 2019 in the US. “Body cult” is dominating the modern society and the industry of leisure is continuously evolving and still growing: new sports such as extreme activities, tourism of sport, wearables, tracking Apps, Fitness Apps, new niche brands, sport medicine, 24/7 fitness centers and more. … More Top Triathlon brands for Swimming

Fashion Co-Creation: As-a-Service Liquid Design Model

Liquidity, everything is getting liquid. Bauman described our modern life as “liquid modernity“, where change is happening faster than ever. Relations, connections, organizations are ephemeral, flexible, plastic. As Politics, Economy and the organization of Society, businesses are already including “liquidity” in their value chain, from defining processes to defining their resources and capabilities. In the … More Fashion Co-Creation: As-a-Service Liquid Design Model

The Fashtech Ecosystem

The objective of the Fashion 4.0 or Fashtech series was to simply describe what technologies and how digitization are disrupting the Fashion Retail industry, but also how they are transforming our daily lifes. What is Fashtech? Digital technology has radically altered society and business. Music, Media and Retail were the first industries to feel the … More The Fashtech Ecosystem

Internet of Things (IoT) in Fashion Retail

This is the last post in a series about Fashion 4.0 in The Fashion Retailer blog: IoT and Fashion. We have reviewed how Artificial Intelligence, Augmented Reality, Virtual Reality, 3D Printing and Blockchain are transforming the Fashion Retail industry. Those technologies are not hermetic and create synergies like the one between AI, Blockchain and IoT. … More Internet of Things (IoT) in Fashion Retail

A few words with Privalia´s Global Production Director

Oriol Puig is the Global Production Director at Privalia. With a degree in Business Administration and Certified in Digital Marketing by the Google Squared program, he’s worked in marketing, sales and operations for companies in the tourism, retail, and ecommerce sectors. He’s the father of a 1 year old and when he’s not working or … More A few words with Privalia´s Global Production Director

H&M uses Artificial Intelligence to optimize the assortment

Fashtech, phygital, omnichannel, hybrid retail…I´m sure that sociolinguistics are happy to think about new words to describe Fashion 4.0 and the omnichannel era. It´s seems creativity is everywhere.  But as a Sociologist, I can confirm that our society is evolving faster than wording, and we will see many other attributes to describe some of the … More H&M uses Artificial Intelligence to optimize the assortment

Artificial Intelligence in Fashion Retail

Fashion Retail is adapting it´s business model at the pace of digitalization. As Darwin said, it is the most adaptable to change that will survive. After reading IESE insight “5 Building Blocks for Cyber-Physical Value Chains”, from Professor M. Sachon (Issue 33, Second Quarter 2017), I decided to start writing a series of articles about … More Artificial Intelligence in Fashion Retail